Every business owner should think like a prostitute and run their business the same way. Sounds crazy, right? But trust me, this is one of the sharpest business lessons I’ve ever learned.
A friend of mine is a regular client of sex workers, and when he explained why he keeps going back, I was shocked. But instead of judging, I listened—really listened. And what he told me completely changed the way I approach my online business. I took his insights, applied them to my work, and watched my business grow like never before.
Want to know the secret? Let’s dive in.
Why treat your Business like Prostitution?
Every business that lasts long enough to be a billion-dollar business is one that thinks like a prostitute.
1. They serve their customers
Prostitutes only think about serving themselves to the customer in the best possible way. Whatever they do they do for their customer because they want the customer to be repetitive.
Every successful business serves its customers. And businesses that think that they are above customers sink just like Titanic. The best example of this is Snapchat, Snapchat CEO Evan Spiegel said in a meeting in September 2015 that this app isn’t meant for poor countries like India and Spain. The major setback they suffered as a result of this controversial remark was a reduction in their app’s rating from 5 stars to 1 star in the Apple App Store. Additionally, a lot of active users terminated their Snapchat accounts and uninstalled the app by leaving negative feedback. As a result, the number of Snapchat users has dropped.
2. The Customer Benefits
A prostitute thinks about benefitting customers through their services. If a customer doesn’t get any benefits after using the service he/she will never come back. In the market, there are various alternatives for every product so the Customer will choose another product over yours.
So as a businessman, you should create a product or service that will benefit the customer or the customer will choose your competitor’s product or service.
3. Value For Money
What does a person want from a prostitute? sexual satisfaction. And when he gets the satisfaction he enjoys the true value for money.
The same is for every business. If any customer is spending his/her hard-earned money he wants the product that satisfies his needs and should be well worth the money spent on the product.
Also Read – 13 key financial tips for success
4. Customer Feels Good After
The customer feels good after using the services provided by prostitutes. It is very important because if a customer is spending money but after having services he doesn’t feel good then what is the point of having it?
So if you are starting a business or already in business, question yourself “is your product make customer feels good?” Take reviews, review them and if customers are not happy with your product then try to make your product better.
5. They Offer Different Services
Prostitutes offer different services. I should not go deep into the list of different services they provide. They understand that every customer has different needs.
All successful business understands this so they provide different services according to the needs of their different customer. They are many examples and one of them is McDonald’s which provides different product basis on their customer spending power, health preferences, their age, and on many more basis.
So, whether you’re selling a product, a service, or an experience, remember: the key to success isn’t just what you offer—it’s how you make people feel.
